Dealership Services

The Dealership Growth Platform:

Freddy Media operates at the intersection of automotive media and dealer operations. We are not a marketing agency that dabbles in automotive. We are former dealership operators whom built a media company.

That distinction matters.We deliver qualified leads through the CarEdge Dealer Network, reduce payment processing costs through DealerWorks, acquire private party inventory through Turn Automotive, and provide hands-on consulting from people who have actually run the store.

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Dealership Consulting

We are operators who have run stores and groups.

We do not offer theoretical consulting from people who read a book about car dealerships. Our consulting team has decades of combined experience running actual dealership operations at scale:

Adam Gaedke20-year multi-rooftop dealership COO. Has managed hundreds of millions inannual revenue across multiple stores. Specializes in operational efficiency, fixed opsoptimization, and dealer group management. Adam has seen every problem a dealership canhave and has solved most of them twice.

Jon Frederick

  • Former Toyota General Sales Manager. Built and managed high-performingsales teams in one of the most competitive brands in automotive. Now runs Freddy Media andoversees the CarEdge dealer network. Specializes in sales process, digital retailing strategy,and media-driven lead generation.


Savannah Simms Dealership marketing executive turned Freddy Media COO. Understandsthe dealer marketing stack from the inside — co-op programs, OEM compliance, vendormanagement, event activations, and reputation management. Also the person who put robot boxing on the NADA show floor. Consulting engagements range from single-day operational audits to ongoing monthly advisory relationships. We also offer in-person training, online modules, and executive coaching fordealer principals and their leadership teams.

The Full Stack:

Most dealer service providers do one thing. We do the full stack: leads, payment processing, inventory acquisition and F&I services, consulting from operators who have done it, and marketing services from the Growth Services team. One relationship. One team. Every revenue lever in your dealership.

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